MScMarketing and Business Innovation
|Type||Master courses, full-time|
|Nominal duration||2 years|
|Tuition fee||€10,000.00 per year|
Undergraduate diploma (or higher)
If you hold a programme from a university other than Aarhus University, you can have your programme evaluated at the School of Business and Social Sciences, Aarhus University in order to find out if you meet the admission requirements. This evaluation will prioritize the sufficient content of the following subjects and ECTS-points:
Quantitative and Qualitative Methods – 15 ECTS
The entry qualification documents are accepted in the following languages: English / Danish / Norwegian / Swedish.
Often you can get a suitable transcript from your school. If this is not the case, you will need official translations along with verified copies of the original.
If the documents mentioned above are not in Danish, Norwegian, Swedish or English, they must be accompanied by translations into English. The translations of your diploma and grade transcript must be officially certified translations into English, either by your home institution or a certified translator. The course description may be translated by yourself, but certified by your university.
NB! Your language test results cannot be older than 2 years (incl. CAE, CPE).When you sign up for an IELTS or TOEFL test, you must also ask the test institution to send your test results to AU. The university will use the results sent by the testing institution to validate your document. The AU Herning TOEFL code is 8607 (select "Other department not listed"). It is possible to apply for admission before you have taken your English language test and obtained the required result. Instead you must submit documentation that you have signed up for a test.
Please also provide the following:
1. Course descriptions in English briefly describing the contents of your specific BA courses or other information that will contribute to describing the contents of your Bachelor’s degree programme.
2. Official descriptions of relevant courses to be completed after the application deadline.
3. An official description of the marking scale used at your home university.
The master programme in Innovation Management is for managers of tomorrow who wish to gain understanding of and insight in the entire organizational innovation process and how these processes are linked to key stakeholders such as customers, suppliers, knowledge institutions and public institutions. As a graduate, you will understand the dynamics of innovation and knowledge and be able to cope with the many changing tasks you will be faced with.
Specifically, graduates will be able to:
*evaluate the market potential of a new product or service
*assess the impact of a new innovation on the industry
*create and implement strategies related to innovation processes
*increase creativity and manage knowledge workers