|Location||United Kingdom, Bradford|
|Type||Master courses, full-time|
|Nominal duration||1 year|
|Tuition fee||£14,580.00 per year|
Undergraduate diploma (or higher)
Candidates should have a good first degree (minimum 2:2) not necessarily in business or management studies. Exceptional candidates with appropriate professional qualifications may be admitted on their merits. There is no requirement for previous work experience.
The entry qualification documents are accepted in the following languages: English.
Often you can get a suitable transcript from your school. If this is not the case, you will need official translations along with verified copies of the original.
Upload documents in original language and translations
You must take verified copies of the entry qualification documents along with you when you finally go to the university.
no sub-test less than 5.5 in IELTS; or Internet-based TOEFL: 94 overall, with minimum scores of Listening 17, Reading 18, Speaking 20, Writing 17; or pass CAE
At least 2 reference(s) must be provided.
A motivation letter must be added to your application.
The MSc in International Marketing, is ideal for students looking to acquire new marketing skills or develop more specialist knowledge in international marketing practice. Suitable for students with or without prior experience of business, marketing or management disciplines, it is aimed at both recent graduates and those with a first degree and work experience.
Offering a well balanced programme of study, the programme will provide you with a thorough understanding of marketing and broader management subjects, which are then applied to the dynamics of an international environment. You will consider the specialist marketing tools, techniques and activities of an organisation, learning how to integrate them into a plan and implement successful international marketing programme. The programme also prepares you to handle environmental, cross-cultural and political issues involved in international marketing.
The programme has been designed specifically to equip with the knowledge and skills needed to pursue a career in an international (or domestic) marketing setting, whether that means working with a large multi-national, a smaller company or even your own business.
This one year, full-time programme investigates the functional marketing and international marketing activities of an organisation, understanding the context in which organisations conduct their business and how the business environment influences strategic and operational decision making in a national and international context.
The programme has been designed specifically to equip you with the knowledge and skills you need to pursue a career in an international (or domestic) marketing setting, whether that means working with a large multi-national, a smaller company or even your own business. The programme specifically allows graduates to pursue international or domestic careers in a number of areas including brand and product management, strategic marketing, market research, advertising and communications, consultancy, services marketing or general marketing management.