MScTourism & Destination Management
| Study location | France, La Rochelle |
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| Type | Master courses, full-time |
| Nominal duration | 2 years |
| Study language | English |
| Awards | MSc |
| Tuition fee | To be confirmed |
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| Application fee | €50 one-time |
| Entry qualification | Undergraduate diploma (or higher) The entry qualification documents are accepted in the following languages: English. Often you can get a suitable transcript from your school. If this is not the case, you will need official translations along with verified copies of the original. |
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| Language requirements | English English level B2 |
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| Other requirements | At least 1 reference(s) must be provided. A motivation letter must be added to your application. Personal interview (in French or English depending upon the chosen track). |
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| More information |
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Overview
The MSc in Tourism & Destination Management and Destination Attractiveness is open to students who have already studied in higher education for a minimum of 4 years since graduating from High School (or international equivalent). The MSc has been developed to provide you with a maximum of work experience so as to be fully operational managers, entering the job market with ease.
It prepares you to:
- become a key player in the promotion of a tourist destination, whether local, regional or national… from the conception of a tourism product or service through to its market launch.
- become fully-operational managers in an industry that is constantly evolving, particularly due to digital technology.
Programme structure
Through the programme’s core courses, you will learn about the issues and challenges related to destination management and destination attractiveness. Concurrently, you will study specialisation modules:
Place Branding
Territory Community Management
Generate Revenues from Identified Communities
Strategic Destination Management
Destination Marketing
Operational Destination Management
Project Management
Destination Attractiveness – examples of best practice throughout the world
Career opportunities
The MSc in Tourism & Destination Management and Destination Attractiveness prepares you for careers in destination management, working for:
Graduates finish their studies as fully-operational managers.
Travel Agencies
Tour Operators
Incoming Tour Operators
Tourist Information Centres
Local and Regional Tourist Boards
Internet-based Travel Operators