|Study location||United Kingdom, Egham, Surrey|
|Type||Bachelor courses, full-time|
|Nominal duration||4 years|
|Tuition fee||To be confirmed|
High school / secondary education (or higher)
At least five GCSEs at grade A*-C or 9 – 4 including English and Mathematics.
The entry qualification documents are accepted in the following languages: English.
Often you can get a suitable transcript from your school. If this is not the case, you will need official translations along with verified copies of the original.
IELTS: 6.5 overall (with 6.0 in reading and writing and a minimum of 5.5 in all other subscores)
At least 1 reference(s) must be provided.
A motivation letter must be added to your application.
Our School of Management has a fresh and intellectually challenging approach to management research and education. Studying Management with Entrepreneurship at Royal Holloway means that you will learn from internationally renowned experts who will share their research and experience so that you gain current and relevant management skills and knowledge. Your specialist knowledge, combined with interpersonal and transferable skills and business experience, will lead to excellent career prospects in management.
You will build on your skills and abilities in all the key areas of management, including: strategy, international business, marketing and consumption. You will also explore key areas of entrepreneurship and gain key skills for new venture creation, opportunity recognition, idea generation, creativity and problem solving. You will learn about the key theoretical frameworks that underlie entrepreneurship and understand key concepts such as how businesses are started. By electing to spend a year in business you will also have ample opportunities to integrate theory and practice.
Our balanced approach to research and teaching guarantees high quality teaching from subject leaders, cutting edge materials and intellectually challenging debates. You will receive individual attention and flexibility to acquire, if desired, expertise within a specialist field.
This course will allow you to develop a creative approach to problem solving that produces effective management results along with how to provide direction, assess progress, and adapt your approach to changing circumstances.
In this module you will develop an understanding of quantitative studies and how they are employed in Management and Economics. You will look at how quantitative studies relate to differences, associations and relationships in groups and populations, and examine a range of statistical techniques.
In this module you will develop an understanding of key management concepts, theories and practices. You will learn about the development and shifting of key paradigms in management, and how management knowledge can be regarded as a social construct. You will also consider how you can enhance your employability through skills in critical analysis.
In this module you will develop an understanding of the formal economic, political and legal institutions, as well as cultural, religious, and linguistic differences that must be taken into account when conducting business across borders. You will look at how the global context in which companies operate has evolved over time, considering the role of foreign direct investment and internationalisation strategies. You will examine the motivations for entering a foreign market, the factors determining whether a company enters on their own or in partnership, the risks of entry and how they are analysed, and how companies negotiate with governments.
Markets and Consumption
In this module you will develop an understanding of how marketing can be seen as both an academic discipline and as a business practice. You will look at the role of the consumer as a stakeholder in an organisation, examining how they make consumption decisions. You will assess marketing as a business practice, considering how it has penetrated all sectors of the economy (private, public, and not-for-profit). In addition, you will learn about the sustainability of marketing practices in an increasingly globalised consumer society.
In this module you will develop an understanding of the basic concepts of accounting, examining its role in organisations and society. You will consider the basic components of financial statements, including income statement, balance sheets, and cash flow statements, and the procedures and techniques for the preparation of these. You will also look at the principles of financial decision making and how to analyse accounting information
Foundations in Digital Enterprise
In this module you will develop an understanding of information systems and how they have become the backbone of contemporary businesses. You will consider how they are used by business managers as a tool for achieving operational excellence, developing new products and services, improving decision making, and achieving competitive advantage. You will also examine the broader organisational, human and information technology dimensions of information systems and how they can be used to provide solutions to challenges and problems in the business environment.
In this module you will develop an understanding of organisation as a process and the organisation as an entity. You will look at key managerial activities, examining classical ideas about organisation with the context of nationalisation and humanisation. You will see how these ideas reappear, albeit in a modified form, in contemporary organisations, looking at organisational forms and modern management techniques such as culture management, emotional labour, and charismatic leadership. You will also consider Max Weber’s distinction of formal and substantive rationality and Anthony Giddens’ formulation of the duality of action and structure.
In this module you will develop an understanding of the theories of strategic management. You will consider these theories in the context of contemporary business operations, including the political and regulatory frameworks, in response to technological change, financialisation, the development of new business models, and changes in the way corporate performance is assessed. You will look at key concepts and debates in the theory of corporate and business strategy, and examine the changing context in which corporate strategy is formulated and implemented.
Marketing Strategy in Context
In this module you will develop an understanding of the marketing strategies used by organisations. You will look at the elements of the marketing mix and their critical interrelationships, examining the competitive environment, customer insights, market information systems, business models, enterprise competencies, control, evaluation and innovation. You will also consider the sustainability of marketing practices in an increasingly globalised consumer society.
In this module you will develop an understanding of the technical and non-technical aspects of management accounting. You will look at traditional costing methods and techniques, such as contribution volume profit analysis (CVP), budgeting, responsibility accounting, transfer pricing, and decision-making, alongside more innovative management tools, including activity based costing (ABC), activity based management (ABM), and the balanced scorecard. You will examine the issues underlying pricing and product offering and consider the importance of quality and cost control as strategic objectives for improving organisational performance.
In this module you will develop an understanding of the design, planning and control of operating systems for the provision of goods and services. You will look at the tools and techniques used in the development of operational systems and the factors that affect the choice of operating methods. You will consider approaches to the planning cycle, inventory management, and production control techniques, including capacity planning, and the merits of push and pull systems. You will also examine quality control and its management in practic
Human Resource Management
In this module you will develop an understanding of the significance of human resource management in organisations. You will look at the links between product market and human resourcing strategies, the role of human resources planning in workforce management, and polices such as employee participation and involvement, including the role of trade unions in employment relationships. You will examine the regulation of labour markets, employment discrimination and conflict and resistance at work. You will also consider specific human resources practices, such as recruitment and selection, training and development and pay and performance management.
In this module you will develop an awareness of the challenges associated with gaining employment in the contemporary workplace. You will learn about work experience, internships, and part-time employment opportunities, and receive guidance on how to complete applications, become familiar with what to expect from an assessment centre, and develop your interview technique. You will participate in a range of activities including business games, quizzes, coaching exercises, and hear from industry speakers offering insights into what it’s like to work in a particular sector or company.
New Venture Creation
In this module you will develop an understanding of the entrepreneurship process. You will look at how to start and grow a new venture, and how to develop and translate entrepreneurial ideas into achievable opportunities. You will consider the theories of entrepreneurship relating to opportunity recognition, marketing, innovation, and team formation, and assess key concepts such as internationalisation, raising finance, managing growth and exit strategies. You will also examine the nature of business planning and learn to critically evaluate a business opportunity.
Fundamentals of Entrepreneurship
In this module you will develop an understanding of the theoretical foundations of entrepreneurship. You will look at the roles and contributions of entrepreneurs and small and medium-sized enterprises to economies, and the theories of business growth and development, barriers to growth, internationalisation, and management buyouts. You will consider debates around the provision of hard and soft government support for entrepreneurship, and examine the application of entrepreneurship across different domains, including social entrepreneurship and the increasingly important ‘third sector’, the role of women, family businesses, ethnic minority businesses, and corporate ventures.
This year will be spent on a work placement. You will be supported by the School of Management and the Royal Holloway Careers and Employability Service to find a suitable placement. However, Royal Holloway cannot guarantee that all students who are accepted onto this degree programme will secure a placement, and the ultimate responsibility lies with yourself. This year forms an integral part of the degree programme and you will be asked to complete assessed work. The mark for this work will count towards your final degree classification.
Integrating Management – Business in Context
In this module you will develop an understanding of the key business and management activities, and the opportunities and challenges that arise from the external business context in the early 21st century. You will look at the business context from the perspective of selected corporate functions, and consider the social, environmental or ethical challenges companies face. You will examine how firms can address such issues and become familiar with appropriate courses of action.
Integrating Management – Leadership and Innovation
In this module you will develop an understanding of the innovation challenges that contemporary organisations face. You will look at innovative solutions to leadership problems, and consider how organisational systems contribute to innovation. You will examine the impact of different leadership styles. the merits of disruptive innovation, and analyse the extent to which excellent innovation and leadership affects organisational sustainability.
Clusters, Small Business and Entrepreneurship
In this module you will develop an understanding of how small companies can become internationally competitive. You will look at the theories of clusters, and apply them to the analysis of small and medium enterprises operating in different contexts. You will consider vertical and horizontal collaborative strategies, and their impact on firms’ capabilities, resources, and performance. You will examine the relationships between small companies and multinationals, and the mechanisms through which small companies are linked to the global economy. You will also compare different clusters and assess the competitive advantages and disadvantages they generate for companies.
Entrepreneurship Theory and History
In this module you will develop an understanding of how enterprises have evolved and how the position of entrepreneurs has changed over the centuries under different regimes of state formation, institutional change and moral discipline. You will look at how political regimes have either facilitated or hindered entrepreneurship and examine the importance of temporal, geographical and structural issues in entrepreneurship history.
In this module you will develop an understanding of the theories and practices related to corporate entrepreneurship. You will look at the management of creativity and innovation in large organisations, as well as the processes and structures relevant to the successful appropriation of opportunities within a market context. You will also consider the barriers that constrain managers and their companies from being entrepreneurial, and examine conceptual and empirical evidence of corporate entrepreneurship from real world examples.
Innovation, Strategy and the Corporation
In this module you will develop an understanding of business innovation in the context of new ventures and corporations. You will look at how changes in technology, markets, and society are affecting how new business models, products and services emerge. You will consider innovation as a source of competitive advantage and examine the management of innovation, critically evaluating associated risks and uncertainty. You will also analyse past experiences and how they can be used to exploit future opportunities through innovation.
In addition to these mandatory course units there are a number of optional course units available during your degree studies. The following is a selection of optional course units that are likely to be available. Please note that although the College will keep changes to a minimum, new units may be offered or existing units may be withdrawn, for example, in response to a change in staff. Applicants will be informed if any significant changes need to be made.
A Management with Entrepreneurship degree at Royal Holloway can lead into a variety of career paths. It is highly regarded by employers because of the advanced understanding of both modern business and entrepreneurship combined with valuable interpersonal and transferable skills that can be taken direct into the work place. By spending a year in business you will also have the business experience that employees highly value, along with valuable business connections. We will help students to recognise their own strengths, skills and abilities so that they can make strong applications for their chosen job or further study.
We are currently NOT ACCEPTING applications from NON-EU countries, except Georgia and Serbia.