BA (Hons)International Event Management
| Study location | United Kingdom, Guildford, Surrey |
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| Type | Bachelor courses, full-time |
| Nominal duration | 3 years |
| Study language | English |
| Awards | BA (Hons) |
| Course code | N821 |
| Tuition fee | To be confirmed |
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| Entry qualification | High school / secondary education (or higher) A-level grades ABB. The entry qualification documents are accepted in the following languages: English. Often you can get a suitable transcript from your school. If this is not the case, you will need official translations along with verified copies of the original. You must take verified copies of the entry qualification documents along with you when you finally go to the university. |
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| Language requirements | English IELTS: 6.5 (with a minimum of 6.0 in each band) |
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| Other requirements | At least 1 reference(s) must be provided. A motivation letter must be added to your application. |
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| More information |
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Overview
International Event Management programme examines large- and small-scale events that require specific skills to manage. It also covers conferences and roadshows. This not only increases the scope of your knowledge, but also gives you a wide range of event management skills that can be applied in a range of roles.
Focusing on the management of events both large and small, the International Event Management programme allows you to develop a specialised knowledge of the field, alongside a broader foundation in business management as a whole.
Programme structure
Year 1
Compulsory modules:
Business and International Context for Events
Developing Professionals
Business Impacts
Business Environment
Event Design and Creativity
Event Project Management and Planning
Legal & Risk Issues in Events
Marketing Principles
Year 2
Compulsory modules:
Professional Ethics
Imagineering Event Themes and Experiences
Business Finance
Technology and Media
Staging Live Events
International Issues in Event Management
Optional modules (students will choose two modules from a range of options, which include the following):
Services Marketing
Economics of Leisure and Tourism
Marketing Communications
Professional Development in Practice
Managing Organisations and Human Resources
Business Law
Tourism and Society
Consumer Behaviour
Year 3
Compulsory modules:
International Business Strategy
Eventful Cities and Leveraging Events
Sustainable Operations
Dynamics of Business Events
Optional modules (students will choose four modules from a range of options, which include the following):
Marketing in the Digital Environment
Tourism and Hospitality Consultancy
Entrepreneurship in Hospitality and Tourism
Intercultural Management in the Hospitality Industry
Applied Research in Hospitality & Tourism
Innovation and New Product Development
Strategic Brand Management in Tourism
Career opportunities
Graduates have gone on to prestigious positions within the event management industry, working for organisations such as:
BAFTA – Head of Commercial Events
The Goodwood Group – Head of Events Hospitality
International Air Transport Association – Manager, Executive Events
Recent graduates have also entered employment with organisations such as:
China International Exhibition Center Group Corporation
Hilton
Reed Exhibitions
The Fairmont Group
Thomas Cook
TUI Group
We are currently NOT ACCEPTING applications from NON-EU countries, except Georgia and Serbia.
We are currently NOT ACCEPTING applications from NON-EU countries, except Georgia and Serbia.