Logo of University of Southampton

BScMarketing

University of Southampton
United Kingdom, Southampton
Tuition fee To be confirmed
More information

Expenses, accommodation, working etc.

sbs.ac.uk/undergraduate/bsc-marketing 

Overview

Marketing activities should play a central role in delivering value to both customers and shareholders. In this context ‘marketing’ can be seen as being at the interface between the customer and the organisation – it interprets the needs, desires and changing values of customers for the organisation and at the same time presents the organisation’s response in terms of services or products to the customer. Modern marketing requires analytical, numeric and data management skills as well as the creativity traditionally associated with marketing.

Programme structure

The BSc in Marketing will provide you with an up-to-date knowledge of marketing that is grounded in both marketing theory and practice. The focus is on delivering value for both customers and shareholders using technology in both the management of customer experience and in engaging with customers through digital media.

This degree programme is three years in duration. The course will introduce you to exciting new developments in marketing practice. You will also have the opportunity to spend some time studying abroad or apply for an industrial placement during your studies.

Apply now! Fall semester 2021/22
This intake is not applicable

We are currently NOT ACCEPTING applications from NON-EU countries, except Georgia and Serbia.

Application deadlines apply to citizens of: United States

Apply now! Fall semester 2021/22
This intake is not applicable

We are currently NOT ACCEPTING applications from NON-EU countries, except Georgia and Serbia.

Application deadlines apply to citizens of: United States