|Location||United Kingdom, London Campus|
|Type||Master courses, full-time|
|Nominal duration||1 year|
|Tuition fee||£12,000.00 per year|
Undergraduate diploma (or higher)
Minimum of a 2:2 (second class) honours degree or equivalent
IELTS: 6.5 (with a minimum of 5.5 in each band)
At least 2 reference(s) must be provided.
From advertising and the internet, to digital technologies, mass communication constitutes a key part of twenty-first century industry, both nationally and globally. By studying our MSc Mass Communication Management programme, you will gain an understanding of the principles of creative media industries and the major social and cultural forces that affect them in the contemporary world.
Our MSc Mass Communication Management programme is designed with the help of industry practitioners so you will graduate with the latest knowledge and skills required by the creative and media sectors.
The modules focus upon approaches to global marketing management, advertising, promotional culture, key research approaches and skills as well as mass communication industries and working patterns. You will explore and understand leading media theories, trends and key issues and how they influence contemporary mass communication and the creative media industries.
This programme has a strong international focus combining key aspects of marketing strategy and management approaches which would suit those interested in mass communication and the relationship it has to advertising and promotion, research methods, and contemporary mass communication industries.
All modules are core:
- Marketing Strategy
- Relationship Marketing in a Global Context
- Media Research Methods
- Media Postgraduate Dissertation
- Advertising and Promotional Culture
- Working in Mass Communication Industries
Upon graduation you could progress onto a career within business management and media industries including advertising, marketing, media and journalism.