|Type||Bachelor courses, full-time|
|Nominal duration||3 years|
|Tuition fee||€13,250.00 per year|
High school / secondary education (or higher)
Must have studied Italian for 320 hours (European and English speaking students), 160 hours (Spanish and Portuguese students).
At least 2 reference(s) should be provided.
A motivation letter must be added to your application.
A relevant portfolio is required.
The art director is responsible for the visual aspects of the creative development of a communications and corporate or product image strategy, transforming concepts into images and partnering with the copywriter to generate the contents of a TV advertisement, printed press or poster message. Advertising campaigns spring from the ability to interpret a company’s strategy creatively.
Art directors are also called in to develop corporate identities, logos, brochures and books and have to demonstrate creativity, solid technical expertise, a sense of aesthetics and high awareness of the evolutions of public taste and lifestyles.