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BA (Hons)Product Design

Coventry University
United Kingdom, Coventry / London
Tuition fee £9,000 per year
More information

Expenses, accommodation, working etc. 


Product Design offers a range of skills that can be applied to all
areas of creating products for people to use. Our specialist areas
include consumer product design, industrial product design, and design
for sports products and toys.

Our graduates work at the cutting edge of product design generating
new concepts and innovations for home and professional items.

If you choose this course you will benefit from:

  • Strong associations with leading employers
  • Studying within an award-winning department; receiving a Sir Misha
    Black Award for Innovation in Design Education 2007, the UK’s only
    Transport and Product Design ‘Centre of Excellence in Teaching and
    Learning’ by the Higher Education Funding Council in 2005
  • Visiting professionals from industry who take an active part in
    your education and offer a visiting speaker programme
  • Placement opportunities in established design companies, recent
    examples include Design Works, and 1HQ
  • Use of substantial workshops and equipment for 3D model making
    which develops your practical skills and expertise to prototype your

I love design and the whole process you go through to get to a
finished product and this course allows you to explore that process…


Read my story

This course offers the options of a three year BA (Hons)degree or
four year MDes or BA (Hons) degree that include the third year
‘Professional Enhancement’.

In the first year you will learn both 2D and 3D design skills
including drawing for design. You will also learn theory, analysis,
design thinking, creative skills and an understanding of engineering,
production, and ergonomic requirements for successful design

During the second year you will focus on your own particular
strengths and interests. Learning will involve branding and design for
different market places, and you will learn how to evaluate your work
in relation to identified objectives.

The final year of the three year BA (Hons) degree involves your
entering a national competition, followed by your major project.
Students are expected to exhibit in our prestigious Degree Show.

During the third year of the four year course you will be involved in
collaborative projects with industry that may include an industry

The final year of the four year BA (Hons) degree involves your
entering a national competition, followed by your major project.
Alternatively you may have the opportunity to take the MDes
(undergraduate masters) in which you will also study techniques of
research and design strategy. Completing students are expected to
exhibit in our prestigious Degree Show.

Career opportunities

We have a long record of producing graduates who are influential
designers in a wide range of fields. By the time you graduate you will
be used to working pro-actively, working in teams, and meeting
deadlines and targets by contributing your own ideas and developing
the ideas of others. 

With the academic knowledge you will acquire on the course, and a
year out in an industry setting, you be well prepared to start a
career in product design.

Apply now! Fall semester 2020/21
Application deadline
Dec 1, 2019 23:59
Europe/Tallinn time

This is a pre-deadline and we suggest to apply before this date

Studies commence
Oct 1, 2020

Application deadlines apply to citizens of: Latvia